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H1

How to Sell IPTV Networks for Vendors and System Integrators

Course Duration:
2 days

Training Course Description:
This 2 day course covers a technical explanation of IPTV networks, architecture and protocols, and is designed for delegates from a sales or marketing role. It also looks at how to size a customer requirement and the key points for selling an NGN IPTV network to service provider or system integrator clients.

Prerequisites:
Delegates should have a basic understanding of data networks. This can be gained by attending Understanding IP and Data Networking.

Prerequisite courses:
Understanding IP and Datanetworking

How to Sell IPTV Networks for Vendors and System Integrators includes the following modules:
  • Television Services
  • TV Market Sectors
  • TV Service differentiation
  • Delivery methods compared: Terrestrial, Cable, Satellite
  • Digital Video
  • Video compression: MPEG, MPEG2, MPEG4, H.264
  • Resolution: SDTV, HDTV
  • Forms of IPTV
  • Web Television
  • Live Broadcast Television
  • Time-slip TV
  • Video on Demand
  • Flexibility with access speed

How Next Generation Networks Work

  • NGN Components
  • Access Methods
  • xDSL: ADSL, ADSL2, SDSL, VDSL, VDSL2
  • Aggregation
  • IP Routing
  • The Internet and IP
  • What IP delivers
  • Unicasting and Multicasting
  • Triple Play Services
  • Core Networks
  • Quality of Service
  • MPLS

IPTV over NGN

  • Encoding
  • Streaming Services
  • Mulltiplexing programme streams
  • Channel Selction
  • Service Location
  • Residential Gateways and Set-top boxes
  • Adding reliability
  • Overcoming Network losses and errors

Defining an IPTV Service

  • Encoding Rates
  • Channel Count
  • Service Selection
  • Indexing
  • Resolution and picture quality
  • Service integration
  • Customer Packaging
  • Viewer Interface
  • Quality of Experience

Sizing IPTV Services

  • Service Parameters
  • Access and aggregation bandwidth sizing
  • Sizing for reliable service levels
  • Quality of service sizing
  • Predicting queuing delays and losses
  • Predicting channel changing times

Security: Protected and Conditional Access

  • Protected Broadcast Driver Architecture
  • Asymmetric Public Keys
  • Symmetric Keys
  • Revocation
  • Windows Media Digital Rights Management
  • Watermarking

Technology Evolution

  • Access evolution
  • Growth of HDTV
  • Flexible content
  • Channel Zapping

 

 
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