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Independent Telcos Embrace IPTV - Select Kasenna PortalTV for Technology Solution

Other Articles: IPTV Southeast Asia, HD VOD High Definition Video on Demand, SCTE Cable Tec Expo, VOD Television Titles

Kasenna
June 8, 2006

Heartland Communications and Kentucky Telephone, among latest Kasenna PortalTV™ Customers

Sunnyvale, CA -- Kasenna, The IPTV Company™, today announced it has been selected by Heartland Communications, and Kentucky Telephone, two of the nation’s leading independent telephone operating companies (IOC’s) to deploy Kasenna PortalTV as their IPTV solution.

Kasenna PortalTV suite provides a fully-integrated, one-stop IPTV solution for service providers. It is the only solution that is deployable now, and able to provide an integrated network and IPTV infrastructure carriers need to deliver advanced TV services such as Video on Demand, network PVR, Start Over TV, and customizable electronic programming guides (EPGs).
 
 
“We are excited about the new features enabled by Kasenna’s PortalTV platform, especially for future growth opportunities beyond what’s available in today’s market,” said Joe McClung, President of Kentucky Telephone. “The growth of our company is based on the premise of enriching the consumer experience to the next level and by including PortalTV as our choice for the delivery of IP-based video entertainment services; we are assured of the type of quality and end-user experience that will make us successful.”

At the core of the PortalTV solution is LivingRoom 2.0 – a new IPTV middleware suite that delivers an unrivaled viewer experience along with features that make IPTV easier than ever to deploy and manage. LivingRoom 2.0 includes software for the consumer STB – the LivingRoom 2.0 Client – and for the backend service creation, management and delivery – the LivingRoom 2.0 Application Server.

Wholesale Play for IPTV
As the Telco industry is quickly adopting IPTV as part of their triple play strategy, some IOC’s are taking a leadership role and plan a wholesale strategy selling to other IOC’s who need to rapidly deploy IPTV but don’t have the staffing or infrastructure to deliver those services. Heartland Communications as well as others are planning on using Kasenna PortalTV to deliver a fully integrated package to both their subscribers as well as their wholesale IOC customers.

“Flexibility, seamless interoperability with encryption, and value made Kasenna the clear winner in our choice for IPTV rollout,” stated Todd Heinrich, COO for Heartland Communications. “Other benefits included their ability to have a template-like software platform that can quickly and easily co-brand and re-skin for our wholesale customers.”

Wholesale content delivery networks provide additional challenges as more retail networks are served. As the network grows in size and complexity with regional head ends and VOD servers, Kasenna PortalTV will scale with it. It provides central control with automated digital workflows to distributed server operations that allow video streams to flow from wherever they are stored to wherever the customer demands. Further, Kasenna PortalTV will enable and accommodate their changing needs with open software developments easily added to the robust core.

About Kasenna
Kasenna – The IPTV Company™ – is a leading provider of video-on-demand (VOD) content and MPEG-4 ready IPTV applications for triple play services over broadband networks. Kasenna PortalTV is a fully-integrated IPTV solution that enables telecom service providers, cable operators and others to generate additional revenue, increase profits and raise customer satisfaction by delivering advanced television services. Proven through dozens of global deployments, Kasenna’s patented software technology is built on open standards, allowing providers to easily customize services and the viewer experience. Through its subsidiary ViewNow, Kasenna offers the industry’s only turnkey IPTV solution that includes scalable IP video infrastructure, subscriber applications, and VOD programming.

Kasenna is a privately-held company with headquarters in Sunnyvale, California, and office locations worldwide. For more information, please visit www.kasenna.com.

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