MPP Build iPhone Subscription
Service to Power Live Sports on Sky Mobile
MPP Global Solutions
November 16, 2009
Satellite broadcast giant Sky has extended the use of eCommerce
services provided by MPP to accept Mobile TV subscriptions directly
from users of iPhone and iTouch devices.
To support the new service MPP developed a set of iPhone compatible
pages which collects secure credit card information to enable
subscribers to register for 8 live sports channels, including Sky
Sports 1, 2 and 3, Sky Sports News and Sky News.
A marketing promotion service is
also provided which means Sky can incentivise users to register,
such as offering the first month free of charge.
The subscription service is powered by MPP’s eCommerce platform iPay
which is used by several other Sky properties including Sky Player.
iPay includes a suite of Account Manager pages which enables
customers to register payment details, self-manage subscriptions and
review their order history.
"To have a ready made payments service available out-of-the-box was
extremely convenient," said David Gibbs, General Manager for Mobile
at BSkyB. "The lead-times we were working to were challenging and
MPP’s total ownership of the payment facets meant we were able to
meet our deadlines.”
Paul Johnson, MPP’s CEO, commented: “iPay can be easily leveraged
across any platform whether it is web, mobile or iTV and to adapt a
solution for iPhone users was very straight-forward.”
About iPay Developer
MPP Global Solutions was established in March 2000 to provide
clients with shopping and payment services, which use its eWallet,
payment, product, micropayment and mobile technology platform. MPP
is the first company to launch an integrated shopping basket
solution, which enables consumers to purchase physical, digital,
subscriptions and mobile products from a common shopping basket and
MPP work with over 100 of the biggest names in UK sport, music,
media and entertainment including content providers, rights holders,
organisations, publishers and sporting governing bodies.